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Maximizing Impact: Social Media Strategies for Political Campaigns

  • Ottawa Dems Office 400 136th Avenue Holland, MI, 49424 United States (map)

Join us for an exclusive training session designed specifically for local political candidates eager to amplify their reach and impact through social media. This training will be led by a seasoned social media and content creation expert with over 17 years of experience, including within campaigns and as a local political candidate herself. This workshop offers a deep dive into strategies and best practices tailored to the unique needs of Ottawa County political campaigns.

In this hands-on and strategic workshop, participants will learn:

  • The steps to take to determine which social media platforms you should engage on

  • Tips for setting up your social media presence effectively

  • How to create a content plan that will get you from today to your election and beyond

  • Strategies for engaging with supporters and antagonists alike in ways that grow your reach and influence

  • A step-by-step process for determining your voice and campaign message

  • Principles of taking good selfies - and how to use them to build connection with your audience

  • The checklist you need to have taped to your computer and read every day for social media success

This session will equip you with the tools and knowledge needed to stand out in the digital arena and give you time-saving methods that will make social media more manageable for you and your team. Prepare to transform your campaign's social media efforts into a formidable force that resonates with voters and propels you toward success! Both candidates and their key campaign personnel are welcome to attend this event.

Earlier Event: April 10
April Business Meeting
Later Event: April 15
Volunteer Mondays with OCDP